On April 25th, 2024, the 18th Beijing International Automotive Exhibition officially kicked off, attracting numerous domestic and international automotive companies. During this event, Chinese domestic brands, joint ventures, and overseas automakers showcased their flagship models or unveiled new concept cars, demonstrating their respective strengths and prowess to the world.

During the Beijing Auto Show, Jetour presented a lineup of heavyweight models, primarily from the Jetour Shanhai new energy series. This lineup included the recently launched Jetour Shanhai T2, as well as the upcoming Jetour Shanhai T1, Jetour Shanhai T5, Jetour Shanhai L6, and Jetour Shanhai L7. Additionally, Jetour showcased the extended seven-seater version of the Jetour Traveler, the Jetour JMK- and Peace Elite collaboration model, and Jetour’s first officially certified production travel camping trailer, the “Travel BOX.”

Jetour Shanhai T2

The Jetour Shanhai T2 is positioned as a compact travel off-road SUV, available in three models with prices ranging from 179,900 to 209,900 RMB. According to Chezhe, the Jetour Shanhai T2 is equipped with the Kunpeng Super Hybrid C-DM powertrain system, comprising a 1.5-liter turbocharged engine and an electric motor in a plug-in hybrid setup. The engine delivers a maximum power of 115 kW and a maximum torque of 220 N·m, while the electric motor provides a maximum power of 165 kW and a maximum torque of 390 N·m.

In terms of transmission, the Jetour Shanhai T2 is equipped with a 3DHT hybrid-specific transmission. Regarding the battery and range, depending on the configuration, the Jetour Shanhai T2 comes with either a 26.7 kWh or a 43.24 kWh lithium iron phosphate battery. Under CLTC conditions, the pure electric range is 129 km and 208 km respectively. With a full tank of gas and fully charged battery, the top-of-the-line model of the Jetour Shanhai T2 can achieve a range of over 1300 km under CLTC conditions.

Jetour Shanhai T1

Also present at the auto show was the Jetour Shanhai T1. Positioned as a comfortable and rugged SUV, the exterior design of this model exudes a tough and adventurous vibe. According to official sources, Jetour will offer a wide range of body color options and versatile customization options for the Jetour Shanhai T1, catering to the diverse and personalized preferences of consumers.

Jetour Shanhai T5

In addition, the more upscale Jetour Shanhai T5 made its official debut. According to Chezhe, the Jetour Shanhai T5 is positioned as a fully intelligent off-road hybrid SUV for all scenarios and is Jetour’s first off-road model with a crossbeam. In terms of power performance, the Jetour Shanhai T5 will be the first to be equipped with a plug-in hybrid powertrain system consisting of a 2.0TGDI longitudinal hybrid engine and front and rear dual motors. When combined with the “three-lock” system, the new vehicle’s off-road capabilities will be exceptionally formidable.

Jetour Shanhai L series

In addition to the rugged off-road-oriented Jetour Shanhai T series, Jetour also introduced the family travel-oriented Jetour Shanhai L6 and Jetour Shanhai L7. According to reports, these two new models will be equipped with the Kunpeng Super Hybrid C-DM powertrain system. Specifically, the Jetour Shanhai L7 is positioned as a seven-seater hybrid SUV suitable for families, while the Jetour Shanhai L6 is positioned as a stylishly designed five-seater SUV.

The future of Jetour brand

Since its establishment in 2018, Jetour has swiftly emerged as a dark horse in the Chinese automotive market, leveraging its unique positioning of “travel+” along with advantages such as spacious interiors and high cost-effectiveness. By the end of 2023, Jetour achieved its milestone of selling over 1 million vehicles in just 65 months. Throughout the entirety of 2023, Jetour’s sales surged to between 300,000 and 315,000 vehicles, marking a remarkable 75% increase compared to the same period in 2022.

Facing the fiercely competitive landscape of 2024, Jetour continues to maintain its status as a dark horse, achieving significant growth. According to Dai Lihong, Assistant General Manager of Chery Automobile Co., Ltd. and Executive Vice General Manager of Jetour Brand Division, Jetour is expected to achieve cumulative sales of over 140,000 vehicles in the first four months of 2024, representing a year-on-year growth of 101%. Building on a foundation of cumulative sales exceeding 1.1 million vehicles, Jetour aims to achieve an annual sales target of 1 million vehicles by 2026. To achieve this goal, Jetour plans to introduce a series of new models over the next two years, covering a wide range of scenarios from family travel to off-road adventures.